Welcome back to the Century Check-In Podcast presented by Century Bank!
In this inspiring on-location episode, our hosts visit Mason Hills Farm to sit down with owner Joey Mason — entrepreneur, community builder, and visionary behind one of the region’s most unique farm-to-table operations. From launching a USDA-inspected beef processing plant with no agricultural background, to creating philanthropic initiatives like Farmers in Action, Joey’s story is one of faith, grit, and a willingness to follow unexpected opportunities. Here’s what you’ll discover in this episode:
- How a life-changing moment and leap of faith led Joey into farming
- The challenges and wins of starting a USDA-inspected processing plant
- Why “asking the right questions” can change the course of your business
- Building teams, creating jobs, and paying above-median wages
- The story behind Smoke on the Farm and other community events
- How the Herschel Burger brand honors Joey’s father’s legacy
- The difference between grass-fed and grain-finished beef
- Why clean, chemical-free food matters now more than ever
Whether you’re a small business owner, a community supporter, or just love a great success story, this conversation will leave you inspired to dream bigger — and act on it.